CARDINAL, CAMILE GRACE. Influence of Radio Advertisement on Consumer Characteristics, Consumer Decision-Making Process, and Sales Performance of Herbal Distributors. International Multidisciplinary Journal of Research for Innovation, Sustainability, and Excellence (IMJRISE), [S. l.], v. 2, n. 5, p. 662–676, 2025. DOI: 10.5281/zenodo.15501775. Disponível em: https://risejournals.org/index.php/imjrise/article/view/1159. Acesso em: 25 aug. 2026.